Land Rover: The Story of the Car that Conquered the World. Ben Fogle
of my car. I have lost count of the number of notes slipped under the windscreen wiper with offers to buy my beloved car. The children love it. The dogs love it – and so do two million other people in the world.
Everyone from Fidel Castro to the Queen drives a Land Rover Defender. Idris Elba made his entrance at the 2014 Invictus Games’ opening ceremony aboard a trusty Defender. Ralph Lauren, Kevin Costner and Sylvester Stallone all drive the rugged vehicles. And now, after 67 years and two million vehicles, the Land Rover Defender has ceased production. It is ironic that the vehicle is more popular in death than it was in life. Interest has reached fever pitch for this icon of Britishness; it is a vehicle that transcended its original remit to knit itself into the fabric of the nation that created it.
A vehicle that can drag a plough, clear a minefield and carry royalty, the Land Rover Defender transcends the rapidly changing world in which we live. As cars become rounder, curvier and shinier, the Land Rover Defender still looks like a child’s drawing of a car, with its boxy shape. To climb into a Defender is like stepping back in time into a simpler, classier world.
The Defender was a car that didn’t just defy the fickle face of fashion but also changing mechanisation and economics. It was a car that was handbuilt until the end. It took 56 man hours to construct just one vehicle. Two original parts have been fitted to all soft-top Series Land Rovers and Defenders since 1948: the hood cleats and the underbody support strut – but these are just two of the over 7000 individual parts that make up each Defender.
This is a car that is instantly recognisable from its wing mirrors to its wings. Indeed, workers on the Land Rover production line have their own nicknames for parts of the vehicle: for example, the door hinges are known as ‘pigs ears’ and the dashboard is the ‘lamb’s chops’.
So what is it about this vehicle that has spawned such an obsessive, loyal following? How did the Land Rover so successfully take over the world? In some ways the Defender mirrors many of our national traits; stiff-upper-lipped and slightly eccentric. In the spirit of the great British explorers Scott, Shackleton, Cook, Livingstone, Fawcett and Fiennes, the Land Rover was a twentieth-century progression of the age of exploration.
The car has spawned an industry that includes dozens of publications, car shows and even model cars tailored to the passion of those who dedicate their lives to the Land Rover. In order to understand why this car is such a national treasure and excites such passion, I decided to embark on a road trip of my own in my trusty Land Rover to meet the people who live for this marque – the enthusiasts, the designers, the military, the police and the explorers who glory in this bastion of quintessential Britishness.
A Land Rover is a living breathing thing. The vehicles become characters. We name them. We learn their unique quirks and foibles. It is a sort of love affair. I know plenty of men who remember more about their old beloved Land Rovers than they do their ex-girlfriends. These cars seduce us with their charm – they are not supermodels, they are dependable, robust and loyal. There is a unique and almost unquantifiable relationship with a Land Rover. It is an emotional attachment like no other. How can a man-made object have such power over us?
Every Land Rover has its own unique story to tell. Here, in these pages, is the story of the world’s favourite car and how it conquered the planet and the hearts and souls of those who inhabit it … and me.
CHAPTER ONE
You never forget your first Land Rover. It was a rusty grey pick up that seemed to be held together with baler twine. The doors didn’t close properly and baler twine was doing the job of holding them shut. Inside, her seats were ragged and torn, transformed into a fabric reminiscent of Emmental cheese by the farm rats. The front windscreen was cracked and there was a large hole where a stereo had once sat. A thin coat of dust coated the interior and an even thicker layer of mud swamped the footwells. Various gloves and farm tools had been wedged into any spare space. She had a sort of musty, fuely smell that overwhelmed the senses.
On starting, she would rattle and vibrate violently. A thick black cloud of smoke would temporarily envelop the whole car with a toxic cloud of diesel fumes that threatened to choke you as it seeped through the gaping seals where the doors failed to close.
I must have been about 9 or 10 years old; I was on a farm in West Sussex where my parents had rented a tiny cottage, which was next to a working beef and dairy farm that the farmer operated with the help of an ancient Land Rover. I loved that smelly old broken vehicle, built purely for functionality.
So I have a confession to make. My first car was not a Land Rover. My parents didn’t drive one, nor did I learn to drive in one. Truth be told, I’m not even that into cars. I suppose to understand how I have come to write a book about the Land Rover, I should begin by exploring my own history with the automobile.
Our first family car was an ambulance. Not any old ambulance, but an animal one. My father, a vet, bought a Honda camper van that he converted into the ‘Mobile Animal Clinic’, a slogan which was emblazoned down the side in green ink. He wasn’t allowed blue flashing lights so the van had a green one instead. She had a little operating table in the middle and oxygen tanks around the sides. Although she was technically a caravan or a mobile home, she was like a little box fitted behind a tiny cab. The seats in the back were configured around the operating table, which meant that not only could we use it to do our homework on the way home from school but we could play endless games of monopoly during long car journeys. She was, without doubt, the most distinctive vehicle on the school run.
Sad was the day when my father retired our little animal ambulance, to be replaced by the Space Cruiser, with its state-of-the-art electric retractable roof. At the time, Toyota was one of the most advanced vehicle manufacturers in the world. Those were the days when Japanese vehicles were really coming into their own, and I think my father had been seduced by the Japanese during many of his lecturing tours. Everything in the Space Cruiser was electric – windows, sunroof – I can still recall my sisters and I standing on the back seat, with our heads protruding through the open roof as we drove through the country lanes of Sussex. Of course, driving regulations and safety requirements were a little more relaxed in the 70s; this was still the era of non-obligatory seat belts and of rear-facing seats in Mercedes-Benz. My abiding memories were of dozens of children crammed into cars and wedged into seats, often sitting on laps, heads lolling out of the open windows. Ah, those were the days!
Alongside the practical vehicles that our family owned, my mother had a lifelong love affair with the Italian Alfa Romeo. Her first was a blue model which she lovingly drove for nearly 20 years until she replaced it with a red Alfa, complete with spoilers and fins. My father could never understand her passion for the Alfa; they were expensive to run and, in his eyes, they weren’t even particularly good cars. My mother never agreed. She loved her Alfa.
Apart from my mother’s passion for the Alfa, cars were not a Fogle family obsession. They were merely functional; a means of getting from A to B or for transporting wounded animals.
One of my friends had a father who owned a Caterham. I can still remember the joy and exhilaration of being driven down a dual carriageway at more than 100mph with my head sticking out, free in the open air of the convertible. Bugs stung against my cheeks as we sped across Dorset.
When I turned 17, I decided it was time to get my driver’s licence. Looking back, I didn’t go about it in a particularly clever manner, though. Most people think logically about such important milestones and plan it with their family’s help. I was away at boarding school and short of funds so I decided to do one occasional driving lesson at a time, and then do another one once I had saved up enough money. This system worked well at first, but soon having just one lesson a month began to have detrimental effects. I have never been a quick learner and whenever I had a lesson it felt as if I was starting from scratch. This soon became apparent when I failed my first test, and then