The SAGE Handbook of Qualitative Business and Management Research Methods. Группа авторов
The SAGE Handbook of Qualitative Business and Management Research Methods
Год выпуска: 0
Автор произведения: Группа авторов
Жанр: О бизнесе популярно
Издательство: Ingram
isbn: 9781526430243
Краткое описание:
The SAGE Handbook of Qualitative Business and Management Research Methods provides a state-of–the art overview of qualitative research methods in the business and management field. Bringing together a team of leading international researchers, the chapters offer a comprehensive overview of the key methods and challenges encountered when undertaking qualitative research in the field. The chapters have been arranged into three thematic parts: Part One examines a broad spectrum of contemporary methods, from autoethnography and discourse analysis, to shadowing and thematic analysis. Part Two presents an overview of key visual methods , such as photographs, drawing, video and web images. Part Three explores methodological developments , including aesthetics and smell, fuzzy set comparative analysis, and beyond.