Entrepreneurial Strategies. Arnold Cooper
Entrepreneurial Strategies
Год выпуска: 0
Автор произведения: Arnold Cooper
Жанр: О бизнесе популярно
Издательство: John Wiley & Sons Limited
isbn: 9781405178594
Краткое описание:
This book presents a series of studies from different scholars, looking at entrepreneurial strategies and innovation in emerging market economies. Represents the view of the entrepreneur in local as well as multinational corporations. Focuses on how entrepreneurial activities can take advantage of new technologies in emerging market economies. Considers how companies operating in EMEs can cope with the main environmental constraints. Written in an accessible style, free from jargon, and does not require any prior technical knowledge.