Sticky Branding. 12,5 способов побудить клиента навсегда «прилипнуть» к компании. Джереми Миллер

Sticky Branding. 12,5 способов побудить клиента навсегда «прилипнуть» к компании - Джереми Миллер


Скачать книгу
лишь улыбались, кивали и отходили. Моя попытка вытеснить «рекрутера» провалилась.

      Конец ознакомительного фрагмента.

      Текст предоставлен ООО «ЛитРес».

      Прочитайте эту книгу целиком, купив полную легальную версию на ЛитРес.

      Безопасно оплатить книгу можно банковской картой Visa, MasterCard, Maestro, со счета мобильного телефона, с платежного терминала, в салоне МТС или Связной, через PayPal, WebMoney, Яндекс.Деньги, QIWI Кошелек, бонусными картами или другим удобным Вам способом.

      Примечания

      1

      Бывший президент и СЕО компании Procter & Gamble.

      2

      Декан Школы менеджмента Ротмана при Университете Торонто [4]

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
Скачать книгу