Иллюзия выбора: Кто принимает решения за нас и почему это не всегда плохо. Касс Санстейн

Иллюзия выбора: Кто принимает решения за нас и почему это не всегда плохо

Mullainathan & Eldar Shafir, Scarcity (2013).

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См., напр.: Anuj K. Shah et al., Some Consequences of Having Too Little, 338 Science 682, 682 (2012) (о борьбе за внимание индивидуума и ее влиянии на принятие решений). Весьма поучительная книга Барри Шварца «Парадокс выбора» (М.: Добрая книга, 2005) детально исследует проблему «избыточного выбора». Автор утверждает, что человеку зачастую лучше иметь меньше выбора, чем больше. Несмотря на то, что я исследую другую тему, проблема избыточного выбора тесно с ней связана, и я сам очень много узнал (это будет легко заметить) из исследований Шварца.

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См.: Eric J. Johnson & Daniel G. Goldstein, Decisions by Default, The Behavioral Foundations of Policy 417, 425 (Eldar Shafir ed., 2013) (о том, как действующие по умолчанию правила помогают решить проблему с недостатком донорских органов и увеличить пожертвования).

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