Construction and Contracting Business. Entrepreneur magazine
in overhead calculations, 78–80
in variable costs, 76–77
labor law posters, 55
landscape architects, 4, 9, 10, 11
legal business structures, 36–38
liens, 56
lifestyle considerations, 9, 59
limited liability companies (LLC), 36–37, 38
loans, 31–33, 39, 73. See also financing
locating your business, 48–49
logos, 97–98
LucidChart organizational chart software, 117
M
management expertise, 19–22, 59, 103–110
management teams, 27
managing people, 19–20, 59, 109–110
marginalism, 66
marketing
customer demographics and, 27, 103, 105
definition of, 98
expert status and, 102
guest blogging, 102
logos, 97–98
preparing for growth and, 106–107
press releases, 102–103
print advertising, 103–104
self-promotion, 102–103
social media presence, 101–102, 103
sponsoring local sports teams, 104
websites, 98–101
word of mouth, 105–106
writing articles, 102
marketing plans, 26–27
Material Safety Data Sheet (MSDS), 55–56
math terms, 87–88
mechanic’s liens, 56
Medicare taxes, 68
menu ads, 104
mission statements, 30
mobile phones, 51–52
money market accounts, 57
monitoring expenses and revenues, 91–95
MSDS (Material Safety Data Sheet), 55–56
multi-function machines, 52