Netflix Nations. Ramon Lobato

Netflix Nations - Ramon  Lobato


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      NETFLIX NATIONS

      CRITICAL CULTURAL COMMUNICATION

      General Editors: Jonathan Gray, Aswin Punathambekar, Adrienne Shaw

      Founding Editors: Sarah Banet-Weiser and Kent A. Ono

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      Isabel Molina-Guzmán

      The Net Effect: Romanticism, Capitalism, and the Internet

      Thomas Streeter

      Our Biometric Future: Facial Recognition Technology and the Culture of Surveillance

      Kelly A. Gates

      Critical Rhetorics of Race

      Edited by Michael G. Lacy and Kent A. Ono

      Circuits of Visibility: Gender and Transnational Media Cultures

      Edited by Radha S. Hegde

      Commodity Activism: Cultural Resistance in Neoliberal Times

      Edited by Roopali Mukherjee and Sarah Banet-Weiser

      Arabs and Muslims in the Media: Race and Representation after 9/11

      Evelyn Alsultany

      Visualizing Atrocity: Arendt, Evil, and the Optics of Thoughtlessness

      Valerie Hartouni

      The Makeover: Reality Television and Reflexive Audiences

      Katherine Sender

      Authentic™: The Politics of Ambivalence in a Brand Culture

      Sarah Banet-Weiser

      Technomobility in China: Young Migrant Women and Mobile Phones

      Cara Wallis

      Love and Money: Queers, Class, and Cultural Production

      Lisa Henderson

      Cached: Decoding the Internet in Global Popular Culture

      Stephanie Ricker Schulte

      Black Television Travels: African American Media around the Globe

      Timothy Havens

      Citizenship Excess: Latino/as, Media, and the Nation

      Hector Amaya

      Feeling Mediated: A History of Media Technology and Emotion in America

      Brenton J. Malin

      The Post-Racial Mystique: Media and Race in the Twenty-First Century

      Catherine R. Squires

      Making Media Work: Cultures of Management in the Entertainment Industries

      Edited by Derek Johnson, Derek Kompare, and Avi Santo

      Sounds of Belonging: U.S. Spanish-Language Radio and Public Advocacy

      Dolores Inés Casillas

      Orienting Hollywood: A Century of Film Culture between Los Angeles and Bombay

      Nitin Govil

      Asian American Media Activism: Fighting for Cultural Citizenship

      Lori Kido Lopez

      Struggling for Ordinary: Media and Transgender Belonging in Everyday Life

      Andre Cavalcante

      Wife, Inc.: The Business of Marriage in the Twenty-First Century

      Suzanne Leonard

      Dot-Com Design: The Rise of a Useable, Social, Commercial Web

      Megan Sapnar Ankerson

      Postracial Resistance: Black Women, Media, and the Uses of Strategic Ambiguity

      Ralina L. Joseph

      Netflix Nations: The Geography of Digital Distribution

      Ramon Lobato

      Netflix Nations

      The Geography of Digital Distribution

      Ramon Lobato

      NEW YORK UNIVERSITY PRESS

      New York

      NEW YORK UNIVERSITY PRESS

      New York

       www.nyupress.org

      © 2019 by New York University

      All rights reserved

      References to Internet websites (URLs) were accurate at the time of writing. Neither the author nor New York University Press is responsible for URLs that may have expired or changed since the manuscript was prepared.

      Library of Congress Cataloging-in-Publication Data

      Names: Lobato, Ramon, author.

      Title: Netflix nations : the geography of digital distribution / Ramon Lobato.

      Description: New York : New York University Press, [2018] | Series: Critical cultural communication | Includes bibliographical references and index.

      Identifiers: LCCN 2018021508| ISBN 9781479841516 (cl : alk. paper) | ISBN 9781479804948 (pb : alk. paper)

      Subjects: LCSH: Netflix (Firm) | Video-on-demand. | Streaming video. | Television broadcasting. | International broadcasting.

      Classification: LCC HD9697.V544 N48495 2012 | DDC 384.55/502854678—dc23

      LC record available at https://lccn.loc.gov/2018021508

      New York University Press books are printed on acid-free paper, and their binding materials are chosen for strength and durability. We strive to use environmentally responsible suppliers and materials to the greatest extent possible in publishing our books.

      Manufactured in the United States of America

      10 9 8 7 6 5 4 3 2 1

      Also available as an ebook

      CONTENTS

       Preface

       Introduction

       Understanding Internet-Distributed Television

       Internet-Distributed Television as an Ecology

       Why Netflix?

       1. What Is Netflix?

       Television Studies and the Future-of-TV Debate

       Digital Media Studies and the Platform Perspective

       Toward a Synthesis

       2. Transnational Television: From Broadcast to Broadband

       From National to Transnational Television—and Back

       Spatial Logics of Television


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