The Three Percent Problem. Chad W. Post

The Three Percent Problem - Chad W. Post


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Chen Maiping, writer and translator and founding member of the Independent Chinese PEN Center (ICPC) states in this article, there are thousands of other writers who are not members of the official Association, and who don’t have an opportunity to publish their works in China. I may be wrong, but these are the authors that would probably most appeal to independent and university publishers in the U.S.—the two groups that publish the lion’s share of literature in translation.

      Nobel Prize winner Gao Xingjian—who has lived in exile since 1987—is a member of the ICPC, and is still forbidden from publishing in China. Not sure about Yan Lianke, whose Serve the People! is a Reading the World 2008 title, but based on the blurb on the back from the Chinese Central Propaganda Bureau—”This novel slanders Mao Zedong, the army, and is overflowing with sex . . . Do not distribute, pass around, comment on, excerpt from it, or report on it”—I’m guessing he’s a bit of an outsider as well.

      As if there weren’t enough obstacles already to getting a country’s literature translated into other languages, the political situation in China adds an additional layer of difficulty. Unlike the other case studies, nowhere in this article is funding for translations mentioned, although there is a comment about translation into Chinese that doesn’t bode well:

      In Chinese cultural history, literature traditionally serves political purposes and so does literary translation. [. . .] The Chinese government has also sponsored translation of the kind of Chinese literature that suits their political propaganda.

      In terms of translation into Chinese, Maiping claims that international literature has always been more popular in China than Chinese literature, leading to a situation nowadays in which a lot of books are translated because they are best sellers, rather than for their literary value. This has had an impact on the quality and interest in translation, with the prestige associated with being a literary translator on the decline despite the fact that China was one of the first countries to publish translations of books like The Da Vinci Code and Harry Potter.

      Overall, this is a complicated situation, and I’m really looking forward to seeing what happens when China is the guest of honor at the Frankfurt Book Fair in 2009. From an editorial perspective, it’s always been difficult trying to get information about Chinese authors worth looking into. And even if you do identify someone, the rights situation seems very messy . . . I rely on Paper Republic for general info, and in my opinion, Columbia University Press and its Weatherhead Books on Asia series is one of the best sources for Chinese literature (and lit from other Asian countries as well).

      Despite everything above, Maiping is pretty optimistic, and ends his piece with an interesting look toward the future:

      Literary translation itself follows the social development and people’s needs. It is also important to keep a diversity of cultures. Diversity means that we should let different values flow freely between areas in the coordination I describe above. With international support, we should try to break the barrier between them, no matter if these barriers are natural (from language perspectives) or artificial (political reasons). Internet will help to overcome the barriers.

      Case Studies – France

      This case study was written by Anne-Sophie Simenel when she was Program Director for the Cultural Services of the French Embassy in New York.

      Before getting into specifics of the case study, I think it’s worthwhile pointing out some of the oddities of the French Cultural Services system. Unlike the German Book Office, appointments at the FCS are for a limited term. Anne-Sophie—one of the best books people the FCS has ever had—was, like her predecessors, limited to a two-year term, which is nonrenewable. So by the time she really figured out what she was doing and how U.S. publishing worked, it was time for her to leave. During her stint there, she worked a lot with Fabrice Rozie, who is one of the most energetic, intelligent, interesting people I’ve ever worked with, and who managed to advance a number of the innovative ideas discussed below. Of course, he’s moved on now as well.

      From what I’ve heard, Fabrice’s and Anne-Sophie’s replacements are doing an admirable job and picking up right where Fabrice and Anne-Sophie left off. In fact, I’m sure they’re both wonderful and will do a great job in their positions.

      My point isn’t to criticize them or long for the golden days of years past, but in relation to getting French books translated into English, this enforced turnover of key staff is a special obstacle that the French face that hasn’t popped up in any of the other case studies I’ve written about.

      This case study starts off looking at the scene in France:

      For some time now the French and foreign literature sections have been sitting side by side on the shelves of French bookshops in almost equal proportion. They reveal a diversity and an eclecticism that show, year after year, the opening of the French publishing scene to the world.

      Of course, in France, almost a third of all literary works published are in translation. Compare this to our paltry output here in the States. One of the reasons Anne-Sophie cites for this difference is the dedication of many French houses to employing foreign language editors. Actes Sud is cited as a prime example of this attitude, which, it’s implied, isn’t all that prevalent in the United States.

      Another reason for the high number of translations published in France is the fact that the Centre National du Livre (CNL) finances 50%-60% of the total price of the translation. Presumably, a French publisher can get this money in addition to subsidies from other foreign governments, thus offsetting a significant portion of the total costs. This kind of support can go a long way . . .

      One of the interesting statistics in this article is in regards to the exchange of rights:

      According to the 2004 National Publishing Union (SNE) external statistics, the number of titles sold had risen to 6,077, of which almost two thirds (1,817) were works of literature. A comparison of the purchases and sales of rights for 2004 speaks for itself: France sells far more literature than it buys, at the rate of 1 title bought for 4.2 titles sold.

      I can only imagine what this ratio is for U.S. publishers. Much worse than 1:4.2 though, I’m sure.

      However, that balance is reversed when it comes to English-speaking countries. Indeed, for 240 English titles bought, only 90 French titles were sold in 2004, with the same figures for the United Kingdom and the United States (42 titles each).

      This is much more balanced than most countries, a position that Anne-Sophie goes on to point out:

      In the United States, even if the trade balance is unfavorable to France and there are still great efforts to be made, French publishing production is in a good position, with 0.8% of the total American production, of which 2.8% are translated works. In other words, about 30% of the works in translation in the United States are from French language sources.

      Not sure where these statistics come from, but the 2008 Translation Database paints a slightly different picture. Of the 175 original translations currently listed, 25 (or 14%) are translated from the French.

      Still, 25 original translations is far and away the most from any given language (Spanish is in second with 18, then Arabic with 17, German with 16, and Russian with 12). This is due in part to an historical interest in French writing, but also because of the variety of activities undertaken in the States to support French literature. Here’s a short list:

      • French Publisher’s Agency (BIEF) is an organization in New York that acts a rights agency for a group of French publishers.

      • The aforementioned CNL also supports publishers interested in translating French texts. Usually this support is between 20%-50% of the cost of the translation.

      • Hemingway Grants are awarded to American publishers for books not receiving support from the CNL. These grants are between 1,000 and 6,000 dollars.

      • In addition to funding publishers, CNL occasionally awards grants to translators, and also awards scholarships for foreign translators to spend time in France to complete a project.

      • French Book News contains a slew of information on French fiction and nonfiction, information


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