Messi. Luca Caioli

Messi

von Werbespots. Es ist einfacher, sich bei YouTube selbst ein Bild davon zu machen, wie die Werbung das Image und die Fähigkeiten des Ballkünstlers Messi nutzt, um alles Mögliche zu verkaufen.

Um den Jahreswechsel 2005/2006 herum ist es unstrittig, dass Leo ein heißbegehrtes Werbeobjekt ist – den besten Beleg dafür liefert der Krieg, der zwischen dem amerikanischen Sportriesen Nike und dem deutschen Unternehmen Adidas entbrennt.

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