Return On Brand A Complete Guide - 2020 Edition. Gerardus Blokdyk

Return On Brand A Complete Guide - 2020 Edition - Gerardus Blokdyk


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      70. Is the scope of Return on brand defined?

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      71. Will team members regularly document their Return on brand work?

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      72. What are the Roles and Responsibilities for each team member and its leadership? Where is this documented?

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      73. Scope of sensitive information?

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      74. How do you think the partners involved in Return on brand would have defined success?

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      75. Has/have the customer(s) been identified?

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      76. Have all of the relationships been defined properly?

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      77. Are accountability and ownership for Return on brand clearly defined?

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      78. What key stakeholder process output measure(s) does Return on brand leverage and how?

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      79. Has the improvement team collected the ‘voice of the customer’ (obtained feedback – qualitative and quantitative)?

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      80. What are the rough order estimates on cost savings/opportunities that Return on brand brings?

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      81. What system do you use for gathering Return on brand information?

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      82. Has your scope been defined?

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      83. What are the dynamics of the communication plan?

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      84. Is the Return on brand scope complete and appropriately sized?

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      85. What information should you gather?

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      86. What information do you gather?

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      87. Is the team equipped with available and reliable resources?

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      88. How often are the team meetings?

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      89. What constraints exist that might impact the team?

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      90. Does the scope remain the same?

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      91. Who is gathering information?

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      92. What is the worst case scenario?

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      93. What scope do you want your strategy to cover?

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      94. Are there any constraints known that bear on the ability to perform Return on brand work? How is the team addressing them?

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      95. What are the compelling stakeholder reasons for embarking on Return on brand?

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      96. How did the Return on brand manager receive input to the development of a Return on brand improvement plan and the estimated completion dates/times of each activity?

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      97. What knowledge or experience is required?

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      98. How do you manage changes in Return on brand requirements?

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      99. What scope to assess?

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      100. How do you keep key subject matter experts in the loop?

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      101. Where can you gather more information?

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      102. How do you manage scope?

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      103. How and when will the baselines be defined?

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      104. What Return on brand services do you require?

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      105. Does the team have regular meetings?

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      106. How do you gather the stories?

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      107. Has the Return on brand work been fairly and/or equitably divided and delegated among team members who are qualified and capable to perform the work? Has everyone contributed?

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      108. When is the estimated completion date?

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      109. Is special Return on brand user knowledge required?

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      110. Do the problem and goal statements meet the SMART criteria (specific, measurable, attainable, relevant, and time-bound)?

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      111. How can the value of Return on brand be defined?

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      112. What is the scope of the Return on brand effort?

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      113. Have specific policy objectives been defined?

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      114. What is the scope of Return on brand?

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      115. How do you hand over Return on brand context?

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      116. Is data collected and displayed to better understand customer(s) critical needs and requirements.

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      117. How have you defined all Return on brand requirements first?

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      118. Has everyone on the team, including the team leaders, been properly trained?

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      119. How does the Return on brand manager ensure against scope creep?

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      120. How do you build the right business case?

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      121. What is the context?

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      122. What are the tasks and definitions?

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      123. How is the team tracking and documenting its work?

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      124. Is it clearly defined in and to your organization what you do?

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      125. How would you define the culture at your organization, how susceptible is it to Return on brand changes?

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      126. Is the work to date meeting requirements?

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      127. Is the team adequately staffed with the desired cross-functionality? If not,


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